Catholic Schools Week

Far flung campuses get the word out

By Cathy Harasta
The Texas Catholic Staff

As the only Catholic school in Grand Prairie, Immaculate Conception takes steps to communicate not only with its constituents but also with the city it calls home.

In addition to its Web site, icgrandprairie.org, and newsletters, Immaculate Conception Catholic School informs the public of school activities through civic entities, including the Grand Prairie Chamber of Commerce.

“Our communications philosophy mainly is trying to get the word out that we exist,” said Linda Santos, principal at Immaculate Conception, a pre-K through eighth grade school. “The chamber is very good about working with us by sending out mass e-mails and flyers with our information.”

Santos said that just four families with students at Immaculate Conception live in the school’s immediate neighborhood. The school communicates with parents by using e-mail and the RenWeb electronic system for updates and information about students’ grades, she said.

James L. Collins Catholic School in Corsicana, also the lone Catholic school in its city and a pre-K through eighth grade school, supplements its in-house strategies by communicating school news through the Navarro County Times and the magazine Corsicana Now.

Collins principal Jessica Starek said that the school communicates by means of a monthly bulletin sent home with students and posted on the school’s Web site, collinscatholicschool.com.

As the sole Catholic school in its city, St. Joseph Catholic School in Waxahachie uses local media outlets and Chamber of Commerce materials to reach beyond campus.

“We have a close working relationship with The Waxahachie Daily Light newspaper,” said Maribeth May, the development director at St. Joseph.

She said that school information reaches out-of-towners through the chamber’s annual newcomers’ guide.